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Tick-Tock Goes the Drama: Citizen launches Moana timepiece, G-SHOCK says “Shock Yourself” with Lil Tecca, GUESS unveils its AI-inspired Venix, Seiko & Rowing Blazers limited-edition collab, and OMEGA enters Bond territory

Citizen’s First-Ever Moana Timepiece Ahead of New Film Release

Limited-edition watch features exclusive ocean-inspired dial design and Eco-Drive technology

Citizen has introduced its first-ever Disney Moana timepiece, a limited-edition watch inspired by the adventurous spirit and connection to nature that have made the character a global cultural icon.

Citizens first ever Disney Moana timepiece
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The 36mm gold-tone stainless steel watch features exclusive original dial artwork created specifically for Citizen, blending flowing wave motifs, shimmering crystal accents, and luminous mother-of-pearl details designed to evoke sunlight reflecting across open water. The timepiece is paired with a rich teal leather strap inspired by oceanic tones and includes a three-hand movement and date display.

The watch is powered by Citizen’s proprietary Eco-Drive technology, which celebrates 50 years of innovation in 2026 and uses any light source — artificial or natural — to power the watch.

The limited-edition release is presented in a premium collectible box set inspired by the world of Moana, which includes an exclusive commemorative pin for Disney fans and collectors.

The launch comes ahead of the highly anticipated new chapter in the Moana franchise.



G-SHOCK and Lil Tecca Challenge

A Generation to ‘Shock Yourself’ in New Campaign

Artist fronts two-chapter cinematic campaign celebrating those who exceed expectations

Casio America has launched “Shock Yourself,” G-SHOCK’s 2026 brand campaign starring recording artist Lil Tecca. The campaign runs through December 31 across digital, social, and connected TV channels.

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Lil Tecca, G-SHOCK GA2100-1A1

The campaign offers a rallying cry towards Gen Z, flipping societal pressure into motivation to exceed expectations. The concept traces back to G-SHOCK’s origin story, when founder Kikuo Ibe’s pursuit of an unbreakable watch produced a result that shocked him.

Two-Chapter Campaign

In Chapter 1, Lil Tecca stars as a mad scientist on a mission to create iconic watches that inspire youth to exceed society’s expectations.

In Chapter 2, the scientist assembles The Resistance: a dancer, a DJ, and a skater. Despite the odds, they embody the will to never give up in the tough-as-nails city of G-York. Each scene channels one of G-SHOCK’s core resistant capabilities: shock, gravity, and water.

Visually, the campaign blends film noir textures with theatrical comic book styling.

Featured Timepieces

The campaign spotlights G-SHOCK’s most iconic silhouettes:

“Shock Yourself” rolled out across G-SHOCK’s social channels on Instagram, TikTok, Snapchat, and Facebook. The full campaign films premiered on the G-SHOCK YouTube channel and campaign landing page on July 24.



GUESS AI Venix

A Limited-Edition Timepiece Inspired by the Digital World

The AI-inspired pixel camo watch blends technology with human craftsmanship in a collectible 200-piece release

GUESS Watches has introduced the AI Venix, a limited-edition timepiece that explores the role artificial intelligence can play in the creative process while keeping human design and craftsmanship at the center.

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The AI Venix reimagines the bestselling GUESS Venix with a technology-inspired pixel camouflage design, transforming the signature silhouette through a distinctly digital lens. The result is a striking analog timepiece that blends the visual language of the digital world with the confident style that defines GUESS.

The Creative Process
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Guided by the concept “AI Imagined. Human Crafted,” the AI Venix began as an exploration into how artificial intelligence could inspire new creative possibilities. AI-generated imagery provided the initial visual direction, leading to the development of a distinctive pixel camo pattern that was refined, engineered, and brought to life by the GUESS Watches design and product teams.

Design and Features

The finished watch features a seamless pixel camo print across the 42mm black case, multifunction dial, and smooth silicone strap, creating a unified graphic look that feels modern, bold, and unmistakably GUESS.

PDP Description

Limited to 200 individually numbered pieces, the AI Venix is available exclusively online and offers a collectible expression of fashion and technology.

Each AI Venix arrives in custom packaging inspired by the watch’s pixel camo design, extending the concept beyond the timepiece into a complete collectible experience. The AI Venix is available now exclusively at guesswatches.com.



Seiko & Rowing Blazers Debuts Fourth Collaboration with Two Limited-Edition Watches

Vintage-inspired Rally Divers arrive in racing green and bright blue with 2,500 pieces each

Seiko has teamed up again with New York-based clothing brand Rowing Blazers for their fourth collaboration, releasing two limited-edition timepieces designed in partnership with Eric Wind of Wind Vintage.

The collection features two references with colorful, vintage-inspired dials and bezels: a racing green 38mm Rally Diver and a bright blue 42mm Rally Diver. Each watch is limited to 2,500 numbered pieces.

Beautiful photomechanical prints of White Irises (1887-1897) by Ogawa Kazumasa. Original from The Rijksmuseum.

SRPM19

SEIKO & ROWING BLAZERS NEW LIMITED-EDITION WATCH

Cherry Blossom

SEIKO & ROWING BLAZERS NEW LIMITED-EDITION WATCH

Beautiful photomechanical prints of Cherry Blossom (1887-1897) by Ogawa Kazumasa. Original from The Rijksmuseum.

Design and Features

Both watches come with a steel bracelet and an additional nylon strap — blue for the green dial and green for the blue dial. Additional design details include:

  • A crown featuring the Rowing Blazers monogram
  • A new caseback featuring the brand’s faucet “Bath Club” motif and Wind Vintage
  • Luminous hands and markers in a warmer vintage color
  • A special edition presentation box
Specifications

Both models are powered by the automatic caliber 4R36 with 24 jewels, operating at 21,600 vibrations per hour with approximately 41 hours of power reserve. Additional specs include:

  • 20mm lug width
  • Uni-directional bezel
  • Stainless-steel cases and bracelets
  • Day and date calendars with days that can be changed between English and Spanish
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The two models are identified as SRPM21 (green dial, 38mm) and SRPM19 (blue dial, 42mm).

“We feel incredibly privileged to have worked with Seiko on a fourth collaboration,” said Tommy Cissel, Senior Collaborations Manager at Rowing Blazers. “To be able to reimagine our original ‘Rally Diver’ in two new sizes and colors is a great way to continue to honor the heritage of both brands.”

Eric Wind of Wind Vintage added: “Working with Seiko is a dream come true. Growing up, my dad’s daily driver watches were Seiko, and the first vintage watch I ever purchased was a vintage Seiko 5 Sports Rally Diver from 1969. The Rally Diver from our first collaboration in 2021 remains one of the most desirable Seiko 5 Sports watches ever made.”



OMEGA Debuts First-Ever Seamaster Chronograph for James Bond Video Game

New Seamaster Diver 300M Chronograph appears in 007 First Light and is now available as a real-world timepiece

BIEL/BIENNE — OMEGA has unveiled a new timepiece that appears in the upcoming action-adventure game, 007 First Light. The Seamaster Diver 300M Chronograph 007 First Light marks the first-ever chronograph in James Bond’s Seamaster Diver 300M history.

About the Game

The 007 First Light video game launches worldwide on May 27, 2026. Developed by IO Interactive in partnership with Amazon MGM Studios, the game features an original standalone story of a 26-year-old James Bond, exploring the character’s reimagined origin story.

An OMEGA Seamaster Diver 300M Chronograph appears at the heart of the missions, fitted with a hacking device capable of disrupting electronic equipment and a powerful laser strap, making it an essential tool for players as they earn their 007 status. OMEGA has now brought the timepiece into reality.

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Watch Design

The watch is sized at 44mm and crafted in stainless steel. Key design features include:

  • A polished black ceramic bezel ring with a white enamel diving scale
  • Pushers in polished black ceramic — a notable first for the collection
  • A black ceramic dial with laser-engraved waves
  • A subdial ring at 3 o’clock finished in PVD bronze gold
  • Central chronograph seconds hand in PVD bronze gold
  • Rhodium-plated hands and indexes filled with white Super-LumiNova
  • Seamaster name in red and a date window at 6 o’clock

The watch introduces an exclusive new NATO Strap inspired by the game’s visual universe. The striped design features a black, grey, and beige colorway with a Seamaster buckle and 007 and First Light engravings on the keepers.

Additionally, six other NATO strap choices are available separately within OMEGA’s accessories collection, each modelled after different strap versions that are playable within the game.

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Movement

The watch is driven by the self-winding OMEGA Co-Axial Master Chronometer Calibre 9900, featuring:

  • A small-seconds display at 9 o’clock
  • A 60-minute and 12-hour recorder at 3 o’clock
  • OMEGA’s highest standard of precision, performance, and magnetic resistance

The movement can be seen through the sapphire crystal caseback, which includes a 007 First Light logo in black metallization on the underside of the glass.

Each timepiece is delivered inside a special presentation box inspired by the suitcase that carries the OMEGA watches within the game.




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